|

BKFK and the NYSE Foundation Announce the ‘NYSE Financial Future Challenge'
National competition challenges America's youth to create a new product/idea
or process
that will excite and educate their peers about investing and the financial
marketplace.
Grand Prize winner will receive $2,500 to jumpstart his or her personal stock
portfolio
as well as recognition at special event at the NYSE.
Stamford, CT (PRWEB) June 1,
2009-- By Kids for Kids (BKFK), the NYSE Foundation and K12 are pleased to
announce the ‘NYSE Financial Future Challenge,' a dynamic competition
challenging kids to come up with new ways to teach their peers about finance,
money management and investing in the stock market. Entries may include games,
books, websites, videos, and other media that would help illuminate the
fundamentals of the stock market, enhance financial literacy, and make it easy
for young people to learn and even participate in the markets. The winning
contestant will receive $2,500 to invest in stocks, as well as special media
attention at the NYSE.
The NYSE Financial Future Challenge goes live on June 1, 2009, at 12:00 noon EST
and concludes on August 31, 2009, at 12:00 noon EST. All entries must be
submitted online via the BKFK website at:
http://www.bkfk.com/. The contest is open to youth between the ages of 6 and
19 who reside in the United States, District of Columbia and U.S. territories
and possessions. All entries must include a full description of the idea, how it
will work, and what areas of investing will be taught, along with supporting
images and documents (up to 3 uploads). Judging criteria will include
originality of concept, development and description of idea, and how well the
tool teaches the material.
“A great deal of national attention is being focused on the state of the economy
and the stock market. Considering that today's youth are tomorrow's investors,
it is important that we look for ways in which to excite kids about their
financial future,” says Duncan Niederauer, CEO of NYSE Euronext. “We believe the
NYSE Financial Future Challenge will encourage youth to participate in the
markets and finance.”
“K12 is excited to be a part of the NYSE Financial Future Challenge,” said Ron
Packard, Founder and CEO of K12 Inc. “Preparing our children to be leaders is
among the most important investments we can make. This program encourages young
people to use their education, skills and creativity to be the entrepreneurs of
tomorrow.”
Norman Goldstein, the founder and CEO of BKFK added: “BKFK always believes that
kids have the innate ability to create unique products and services to respond
to the challenges we face, and that by offering them the tools and stimulus
through this national competition, they will rise to the challenge with clarity
and resolve. We are once again working with the support of our partner, the
United Inventor's Association, to stimulate innovation in America's youth.”
Notes to Editors
About By Kids for Kids Co.
By Kids for Kids® (BKFK®) is a youth marketing and media company partnering with
the world's leading corporations to provide a platform to foster, share,
showcase, and commercialize youth innovation and entrepreneurship. Its mission
is to inspire, motivate and stimulate the innovative spirit within all young
people.
The closely-held Stamford, CT-based Corporation has been dedicated to making
youth ideas a reality since 2003. Through its Web site (www.bkfk.com) and its
social community (Idea Locker™), online competitions, TV show (Think Big™),
Magazine (Possible™), media, and education outreach, the company engages youth
in the U.S. and around the world. BKFK® youth-created products are available
nationally and serve as a testament to the power of youth innovation and social
entrepreneurship.
More information about the company and its successes helping young innovators is
available online at www.bkfk.com.
About NYSE Foundation
The NYSE Foundation is a private philanthropic foundation established by the New
York Stock Exchange in 1983. The Foundation directs its philanthropic resources
to innovative and effective organizations, programs and projects that meet
community needs within its priority areas of funding: Financial Literacy
Education; Developing Economic Opportunity; and Entrepreneurship. The Foundation
seeks to address the needs of communities in all areas of the globe where NYSE
Euronext maintains a business presence and funds both new and proven charitable
endeavors that confer a broad public benefit.
Read more about Corporate Responsibility at NYSE Euronext.
http://www.nysefoundation.org/
About K12 Inc.
K12 Inc. is a technology-based education company, and the nation's leading
provider of proprietary curriculum and online education programs to students in
kindergarten through high school. K12 provides its curriculum and academic
services to online schools, traditional classrooms, blended school programs, and
directly to families. K12 has delivered over one million semester courses to
students worldwide. Currently, more than 55,000 students in 21 states are
enrolled in online public schools that use the K12 program. K12 Inc. also
operates the K12 International Academy, an accredited, diploma-granting online
private school serving students in over 35 countries.
K12's mission is to provide any child the curriculum and tools to maximize
success in life, regardless of geographic, financial, or demographic
circumstances. More information can be found at www.K12.com. K12 is accredited
through the Commission on International and Trans-Regional Accreditation (CITA).
About United Inventors Association
The United Inventors Association is the world's leading center for
inventor/entrepreneur education. Founded in 1990 and based in upstate NY, the
UIA was established as an umbrella association supporting and networking local
and regional inventor organizations. UIA membership now has expanded throughout
the USA and abroad to include individual inventors and innovators, academia,
small and medium enterprise, service providers and non-profit companies. For
more information about UIA, please visit its website at
www.uiausa.org
# # #
Press contacts:
BKFK
John Forrester
(323) 702-3684
media@bkfk.com
NYSE FOUNDATION
Margarida Correia
(212) 656-5992
mcorreia@nyx.com
K12 Inc.
Jeff Kwitowski
703.483.7281
jkwitowski@K12com
|