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BKFK Blog



‘NYSE Financial Future Challenge’ for America’s Kids Extends Entry
Deadline to September 30th, 2009

Contest challenges kids to create new ways to engage youth
in investing and the stock market.


Stamford, CT – September 3, 2009—By Kids for Kids (BKFK), the NYSE Foundation and K12 announced today that they have extended the deadline for America’s youth to enter the ‘NYSE Financial Future Challenge' until 12 noon on September 30, 2009.

“With much attention in the news being given to the economy, this is a perfect time for kids to become involved and learn how to invest and how to save money,” added Norman Goldstein, the founder and CEO of By Kids For Kids Co.

The NYSE Financial Future Challenge asks kids to come up with new ways to teach their peers about finance, money management and investing in the stock market. Entries may include games, books, websites, videos, and other media that would help illuminate the fundamentals of the stock market, enhance financial literacy, and make it easy for young people to learn and even participate in the markets. The winning contestant will receive $2,500 to invest in stocks, as well as special media attention at the NYSE.

By extending the competition by one month, we make it possible for many kids who have been engaged in vacation or other summer activities to participate. Given that today’s youth are tomorrow’s investors, we believe the ‘NYSE Financial Future Challenge’ will excite kids about their financial future!

The NYSE Financial Future Challenge went live on June 1, 2009, at 12:00 noon EST and now concludes on September 30, 2009, at 12:00 noon EST. All entries must be submitted online via the BKFK website at: http://www.bkfk.com/. The contest is open to youth between the ages of 6 and 19 who reside in the United States, District of Columbia and U.S. territories and possessions. All entries must include a full description of the idea, how it will work, and what areas of investing will be taught, along with supporting images and documents if desired (up to 3 uploads). Judging criteria will include originality of concept, development and description of idea, and how well the tool teaches the material.

Notes to Editors

About By Kids for Kids Co.

By Kids for Kids® (BKFK®) is a platform that empowers youth invention, innovation and entrepreneurship. BKFK promotes youth social innovation and partners with leading corporations to inspire product development, crucial technology skills, invention, and innovation in young people from 8 to 22. BKFK provides a unique platform for young people to develop, showcase, and commercialize their products, inventions and entrepreneurship. BKFK’s ‘cycle of innovation’ develops critical 21st century skills in our nation’s youth. The company provides educational resources- curriculum and challenges that promote social change, product development and entrepreneurial endeavors. Learn more: www.bkfk.com 

About NYSE Foundation

The NYSE Foundation is a private philanthropic foundation established by the New York Stock Exchange in 1983. The Foundation directs its philanthropic resources to innovative and effective organizations, programs and projects that meet community needs within its priority areas of funding: Financial Literacy Education; Developing Economic Opportunity; and Entrepreneurship. The Foundation seeks to address the needs of communities in all areas of the globe where NYSE Euronext maintains a business presence and funds both new and proven charitable endeavors that confer a broad public benefit.

Read more about Corporate Responsibility at NYSE Euronext. http://www.nysefoundation.org/ 

About K12 Inc.

K12 Inc. is a technology-based education company, and the nation's leading provider of proprietary curriculum and online education programs to students in kindergarten through high school. K12 provides its curriculum and academic services to online schools, traditional classrooms, blended school programs, and directly to families. K12 has delivered over one million semester courses to students worldwide. Currently, more than 55,000 students in 23 states are enrolled in online public schools that use the K12 program. K12 Inc. also operates the K12 International Academy, an accredited, diploma-granting online private school serving students in over 35 countries.

K12's mission is to provide any child the curriculum and tools to maximize success in life, regardless of geographic, financial, or demographic circumstances. More information can be found at www.K12.com. K12 is accredited through the Commission on International and Trans-Regional Accreditation (CITA).

About United Inventors Association

The United Inventors Association is the world's leading center for inventor/entrepreneur education. Founded in 1990 and based in upstate NY, the UIA was established as an umbrella association supporting and networking local and regional inventor organizations. UIA membership now has expanded throughout the USA and abroad to include individual inventors and innovators, academia, small and medium enterprise, service providers and non-profit companies. For more information about UIA, please visit its website at www.uiausa.org 

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Press contacts:

BKFK
John Forrester
(323) 702-3684
media@bkfk.com 

NYSE FOUNDATION
Margarida Correia
(212) 656-5992
mcorreia@nyx.com 

K12 Inc.
Jeff Kwitowski
703.483.7281
jkwitowski@k12.com 
 

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